About Us
Welcome to Swift Merchandising Services, a vibrant and forward-thinking business that focusses on strategic merchandising and sales in the fast-moving consumer goods (FMCG) industry.

Who we are
Strategic FMCG Merchandising That Delivers Real Results
Founded in 2020, Swift Merchandising Services is a dynamic and innovative sales and merchandising agency specializing in the Fast-Moving Consumer Goods (FMCG) sector. We exist to help brands stand out on the shelf — and win at the point of purchase.
At Swift, we do more than fill retail space. We create impactful brand experiences, manage product movement, and deliver data-backed strategies that grow sales.
We exceed expectations and set new industry benchmarks.
We embrace technology and creative thinking to stay ahead.
Transparency, fairness, and trust guide our partnerships.
Our value
Where designs meet creativity.
Swift Merchandising transforms the merchandising landscape by establishing new benchmarks in service delivery, technology use, and in-store experience. We aim to be the trusted partner for brands looking to succeed in the competitive FMCG market.
Vision
Our vision is to revolutionize the merchandising landscape. We aim to set new industry standards by consistently delivering unparalleled services, leveraging technology and data-driven insights to create impactful in-store experiences that drive sales and brand loyalty.
Mission
Elevate the presence of brands in major retail environments through strategic merchandising solutions. We are committed to enhancing brand visibility, customer engagement, and sales growth while maintaining the highest standards of professionalism and integrity.

Our history
Creativity from the heart of the wood
At Swift Merchandising Services, we don’t just fill shelves — we fuel brand growth. With a focus on excellence, efficiency, and innovation, we partner with FMCG brands to ensure their products not only show up but stand out.
Tech-Driven Efficiency
We use powerful tools like Repforce to deliver real-time insights, smarter decisions, and better in-store execution.
Proven FMCG Expertise
With years of experience across liquor, wine, vapes, food, and more, we understand how to move products in competitive markets.
Retail Network Advantage
Access to major retailers including Pick n Pay, Shoprite, Makro, and independent stores gives your brand instant reach.
Reliable, Results-Focused Team
At Swift Merchandising Services, we don’t just fill shelves — we fuel brand growth. With a focus on excellence, efficiency, and innovation, we partner with FMCG brands to ensure their products not only show up but stand out.
Powered by Repforce
We utilise the Repforce platform to manage, report, and analyse field activity, ensuring accurate, real-time insights for clients and optimised in-store execution.

CEO
Paul Francis
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Chadwin Daniels
National Team Leader
Tracy Oliver
Marketing Head
Kristy Foxx
Accountant